[Reschedule] “Conversations with Communicators” Talk Series 2023 – Role of Communications in Corporate Strategy
14 Oct 2023
6:00pm – 7:30pm
Lecture Theatre 3, G/F, Yasumoto International Academic Park (YIA), The Chinese University of Hong Kong
Ms. Phyllis Cheung, CEO of McDonald’s China
Phyllis Cheung is responsible for the overall business of McDonald’s brand in the Chinese mainland, overseeing the business strategy, store development, and operations of over 5,400 restaurants in the second-largest market of store number in McDonald’s system worldwide. Prior to McDonald’s, Phyllis worked at top global advertising agencies including J. Walter Thompson and Leo Burnett. She also had a start-up brand consultant experience in India.
For consecutive years, Phyllis has been selected as one of the Most Powerful Women by Fortune China and Top 100 Business Women by Forbes China.
Organizer: School of Journalism and Communication, CUHK